The NPD Group's Advanced Analytics

Many clients tell us they need customized solutions that precisely address their questions, guide critical decisions, and deliver high-value business insight. We tell them that’s exactly what our Advanced Analytics can do. Your company can benefit from Advanced Analytics, too.

Our team of dedicated Advanced Analytics experts knows your company, your industry, and how to apply our robust data assets better than any other information source.  These seasoned research and industry specialists collaborate with you to create practical solutions you can put to work right away. They apply sophisticated statistical analysis to point-of-sale information (including store-level weekly POS data), consumer tracking data, shopper insights, third-party information, and your own information, to deliver customized solutions and a solid return on your analytic investment.

Advanced Analytics can complement and add value to the NPD data and expert perspectives you rely on, helping you make critical decisions.